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Graham Hann and Louise Taylor look at the Best Practice Recommendations on Online Behavioural Advertising.
Graham Hann and Natasha Kirk take a look at the Online Behavioural Advertising techniques and the potential legal issues.
Lorna Caddy explores the issues of privacy for users of social media.
Sally Annereau looks at the forthcoming changes to the use of cookies on the internet.
Read a summary of the principal law regulating the use of personal information, the Data Protection Act 1998.
Tony Ghee looks at ATVOD's proposal to regulate websites run by certain newspaper groups.
Targeted Content & Privacy
As the digital economy reaches adolescence, legislators, regulators and industry stakeholders strive to find the right balance between the needs of users and business. Here we look at the current position, and try to predict how the potentially game-changing new laws will be applied.